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N° 10The Masthead — Founder & EditorVol. 2014–2026

Cody New.

Founded TheBomb® in 2014. The last decade has been spent building custom websites for Canadian operators - local trades in the Okanagan, manufacturers shipping continent-wide, wineries, healthcare practices, SaaS launches. Writes most of what appears on this blog. Runs the studio out of Spallumcheen, BC, just north of Vernon.

Cody New, founder of TheBomb®
Cody NewFounder, Lead Designer — TheBomb® Editorial
12yrs on the desk
Portrait of Cody New, founder of TheBomb®Fig. 01 — Founder, est. 2014
Spallumcheen, BC // 50.4330° N · 119.2170° W
01Founded
2014
02Filings
081
03Studio
Spallumcheen, BC
04Field
Web + SEO
N° 10bThe Filings — Recent Writing

Filed under this byline.

81 issues written and edited from the Spallumcheen desk. Newest first, all the way back to the first year on the masthead.

  1. Does My Small Business Actually Need a Website in 2026?

    Business

    Does a small business still need a website in 2026 when you have social media and a Google profile? An honest answer for Canadian owners - when a site is essential, when it can wait, and what it really does for you.

    Filed
    Length
    13 min read

  2. The Complete Google Business Profile Guide for Canadian Small Businesses (2026)

    Marketing

    How to set up, optimise, and get the most from your Google Business Profile in 2026 - is it free, how to create it, what Profile strength means, and how to audit and fix common problems.

    Filed
    Length
    15 min read

  3. Is SEO Worth It in 2026? (And Is SEO Still Relevant in the Age of AI Search?)

    Marketing

    Is SEO worth it in 2026 - and is it still relevant now that AI Overviews and ChatGPT answer questions directly? An honest ROI breakdown for Canadian small businesses.

    Filed
    Length
    12 min read

  4. How Long Does Local SEO Take to Work? A Realistic 2026 Timeline

    Marketing

    How long local SEO really takes to work in 2026 - a month-by-month timeline, what moves first, what takes longest, and the factors that speed up or slow down your results.

    Filed
    Length
    12 min read

  5. How Much Does SEO Cost in Canada in 2026? (Real Pricing, No Sales Pitch)

    Marketing

    A transparent guide to SEO pricing in Canada for 2026 - monthly retainers, one-time projects, local SEO costs, what you actually pay for, and how to avoid the cheap-SEO trap.

    Filed
    Length
    13 min read

  6. How Much Does a Website Cost in Canada in 2026? An Honest Price Breakdown

    Design

    What a website really costs in Canada in 2026 - DIY builders, freelancers, custom studios, and larger builds, what drives the price, and how to tell which tier your business actually needs.

    Filed
    Length
    13 min read
N° 10cThe Catalogue — Back Issues7 categories

Earlier field notes.

Older issues filed by this byline. Same shelf, same studio - sorted by issue number.

N° 09The Sign-Off

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