RV Manufacturing

Bigfoot RV

Canadian RV manufacturer building four-season fiberglass truck campers and travel trailers. Known for a precision two-piece molded fiberglass shell engineered for harsh climates.

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The case file

What we built for Bigfoot RV.

Bigfoot RV has built fiberglass truck campers and travel trailers in British Columbia's North Okanagan since 1978. The brand was revived in 2010 when former operations manager Grant Bilodeau purchased the Bigfoot name, molds, and assets, bringing a respected Canadian RV manufacturer back into production.

Its signature two-piece molded fiberglass shell, paired with high-density insulation, creates a seamless and weather-sealed RV made for four-season travel. The website needed to communicate that quality-over-quantity position instead of reading like a generic catalog filled with model numbers.

We built a brochure-led Astro site on Cloudflare, organizing the experience around the way buyers compare truck campers and travel trailers. Optimized model photography, practical specifications, and a dealer directory now move shoppers from early research to an authorized dealer without burying Bigfoot's craftsmanship.

The brief

The problem, and how we solved it.

Challenge

Bigfoot sells a premium construction method that is difficult to appreciate from model names and specification tables alone. Buyers also need to compare distinct RV series and find an authorized dealer across Canada or the United States.

Solution

We paired strong visual storytelling with model-by-model information about construction, four-season capability, and intended use. Astro, Cloudflare, and a dedicated image delivery pipeline keep the photography crisp without turning the site into a slow digital brochure.

Problems solved

What was in the way.

Three concrete problems on the old experience, and the fixes we shipped.

The company's fiberglass construction advantage was not immediately clear online.
Construction-focused copy and imagery explain how the molded shell and insulation support durability and four-season travel.
Truck campers and travel trailers could feel like one undifferentiated catalog.
Separate lineup paths help shoppers understand the 1500 and 2500 truck-camper series alongside the 2500 travel trailers.
Interested buyers needed a practical next step after researching a model.
A structured dealer directory connects visitors with authorized sellers across Canada and the United States.

Live screens