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N° 01 Home base · Cheese country — North Okanagan, BC

Armstrong, BC website design that ranks.

Custom websites, local SEO, and managed hosting for Armstrong businesses - built by a North Okanagan-aware team that knows what wins here.

01Region
North Okanagan
02Population
~5,5602024 est.
03Coordinates
50.450° N 119.200° W
04Status
● HQ since 2014
Supplement
  • HQ since 2014
  • IPE visitors / yr 100K+
  • Incorporated 1913
Quote a Armstrong project See Armstrong-area work
N° 02 The Practice - Armstrong

Six disciplines. Working in Armstrong.

From custom design through to ongoing managed hosting, every discipline below is operated by the same hands that designed the system. Pick the one you need or stack the whole sheet for Armstrong.

  1. Drafting tools and graph paper bathed in violet studio light on a deep matte black desk

    Web Design in Armstrong

    Design that converts

    Hand-built, conversion-first design that makes your business look like the obvious choice in your market.

    Open the brief
  2. Minimal stepped platform ascending toward a glowing violet halo on a black backdrop

    SEO in Armstrong

    Rank where your buyers search

    Local and technical SEO that earns top-3 rankings for the searches your customers actually type.

    Open the brief
  3. Stacked modular metal blocks with thin violet neon lines between joints

    Development in Armstrong

    Code that lasts

    Modern, edge-deployed websites and web apps that load fast and stay up.

    Open the brief
  4. A single shipping box lit by a violet beam against a black background

    E-commerce in Armstrong

    Stores built to sell

    Custom storefronts and headless commerce on Stripe, WooCommerce, and Shopify.

    Open the brief
  5. A single dart embedded dead-centre in a glowing violet bullseye target

    PPC Advertising in Armstrong

    Paid traffic that pays back

    Google Ads and Meta Ads managed for ROAS, not vanity metrics.

    Open the brief
  6. Glowing violet wireframe globe connected to floating edge nodes in deep black space

    Maintenance & Hosting in Armstrong

    Always-on, always-fast

    Managed edge hosting, security patches, backups, and on-call support.

    Open the brief
N° 02b — Service pages for Armstrong

Every service we offer, tuned for Armstrong.

N° 03 Field notes — Armstrong

What we know about building here.

¶ 01

The market

Armstrong is home. The studio has been based here since 2014, and the businesses we work with on Pleasant Valley Road, out toward the IPE grounds, and through the surrounding Spallumcheen farms aren't case studies - they're our neighbours. We build Armstrong sites that compete way above their weight: capturing search traffic from across the North Okanagan, presenting tradition with modern polish, and making it dead simple for new neighbours to find you. From the IPE to the cheese factory to the family farms in between, your site should reflect the same quiet confidence the town does.

¶ 02

The economy

Armstrong punches well above its census numbers because it sits at the centre of a much larger agricultural service area. The Interior Provincial Exhibition (IPE) alone brings 100,000+ visitors over five days each summer. Your website's job is to capture that surge plus serve the steady year-round Spallumcheen and Lumby trades-and-services flow.

¶ 03

How locals search

Tourists search 'Armstrong cheese,' 'IPE Armstrong,' and 'things to do near Vernon' - business sites that intercept those queries with content (recipes, events, day-trip itineraries) outperform pure service pages.

¶ 04

A local quirk worth naming

Armstrong's heritage downtown and the IPE fairgrounds give the town a year-round 'small-town Canada' identity that consumers actively seek out - especially for wedding venues, family events, and farm-to-table experiences. That identity is an SEO asset; don't dilute it with corporate stock photography.

Sub-section — Landmarks on file

Places we already know how to write about.

  • 01

    Interior Provincial Exhibition (IPE)

    Five-day late-August fair, 100K+ visitors.

  • 02

    Armstrong Cheese Factory

    The brand that put the town on the map.

  • 03

    Caravan Farm Theatre

    Outdoor summer theatre on an organic farm.

N° 04 Industries — Armstrong

Built for the businesses Armstrong runs on.

Each sector below is one we have shipped for - inside North Okanagan and across BC. We bring the patterns, conversion tactics, and copy moves that work for that audience, not a generic agency starter kit.

  1. Agriculture & Food

    Farms, dairies, and food producers with direct-to-consumer ambitions.

    Armstrong

  2. Trades & Manufacturing

    Local fabrication and trades serving the broader Okanagan.

    Armstrong

  3. Events & Hospitality

    IPE, weddings, and venues that need to fill a calendar.

    Armstrong

  4. Retail

    Boutiques and specialty shops winning local-first traffic.

    Armstrong
N° 05 Geography — North Okanagan

Serving Armstrong and the wider North Okanagan.

We work with businesses across the broader North Okanagan region. Whether you are in Armstrong proper or in one of the surrounding communities, we deliver the same custom-built, performance-tuned websites.

05A

Neighbourhoods on file

  • 01 Downtown / Pleasant Valley The historic Okanagan main street.
  • 02 Spallumcheen Surrounding township; agricultural backbone.
  • 03 Knob Hill Newer residential growth area.
05B

Nearby towns we serve

  • 01 Vernon, BC Pop. ~44,600 23 km S
  • 02 Enderby, BC Pop. ~3,030 15 km N
  • 03 Spallumcheen, BC Pop. ~5,100 adjacent
  • 04 Lumby, BC Pop. ~1,950 40 km E
N° 07 Client reviews — The Record

What our clients say after we shipped.

90+
Five-star reviews on file
across Google, Facebook & Clutch
The Bomb online was great. Cody was easy to work with and was patient with me and my busy schedule. And at the end met a fairly abrupt deadline.
Mike R.
  1. "I recently had the pleasure of working with Cody on my rebrand and website re-creation and it was incredible! Cody is so professional and talented."
    Robyn H.
  2. "Cody was great to work with. He is very professional and extremely talented! I highly recommend Cody New for website design and branding."
    Angelea E.
  3. "Cody captured exactly what we wanted on the first try. The site looks like a million bucks and the leads have followed. Worth every dollar."
    Brent M. Commercial Realtor · Brent Marshall Commercial
N° 06b Latest work

Recently shipped.

View full portfolio
  1. Okanagan Functional Rehabilitation Case 001
    Occupational Therapy

    Okanagan Functional Rehabilitation
  2. Mount Remo Backcountry Society Case 002
    Booking Platform

    Mount Remo Backcountry Society
  3. Brent Marshall Commercial Case 003
    Commercial Real Estate

    Brent Marshall Commercial
N° 08 Reference - Armstrong — FAQ

Common questions. Straight answers.

The questions clients ask us most. Open one. We answer how we'd answer over coffee.

A brass card-catalog drawer pulled open on a black surface seen from above, paper index cards inside with handwritten question and answer entries in violet ink The reference drawer
Filed under Index 08 // questions

  1. How long does a typical project take?

    Most websites launch in 4 to 6 weeks. We give you a fixed timeline up front and we hit it. No endless "coming soon" phases.

  2. Do you offer hosting and maintenance?

    Yes. Fully managed hosting on a global edge network with security monitoring, daily backups, and direct access to our team for support.

  3. How much does a website cost?

    Every project is different, but most of our custom builds land between $6,000 and $25,000. We give you a transparent fixed quote after our first conversation - no hidden fees, no surprises, no runaway hourly bills.

  4. Will my website be mobile-friendly?

    Always. We design mobile-first because that's where most of your traffic comes from. Every site we ship is fully responsive, accessible, and tuned for Core Web Vitals.

  5. Can I update the content myself?

    Yes - we can build you a content management system if you want to manage updates in-house. Most clients prefer to text or email us small changes; we usually turn them around within a business day.

  6. Will it actually help me get more leads?

    A pretty site is useless if it doesn't convert. Every page we design has a clear purpose and a measurable conversion goal - calls, quote requests, bookings, or purchases. That's the whole point.

  7. Do you use templates or themes?

    No. Templates are slow, generic, and impossible to differentiate with. We build everything custom from a design system tailored to your brand and your buyers.

  8. Who actually owns the website?

    You do. 100%. You own the code, the content, the domain, and the assets. No licenses, no lock-ins, no hostage situations.

  9. Can you handle the copywriting too?

    We can - and we will when needed. You know your business best, but we'll happily write the whole site for you or work alongside your existing copywriter.

  10. What happens after the site launches?

    We don't disappear. Most clients stay on with us for managed hosting and ongoing improvements. You get priority support, regular performance reports, and a partner who actually picks up the phone.

N° 09 The Sign-Off

Ready to outrank Armstrong's competition?

Tell us about your Armstrong project. We'll respond inside one business day with a transparent quote and a realistic timeline.

Start your project Or call the line 1 · 855 · 434 · 9023
Response time
< 1 business day
Quote
Fixed & transparent
Studio hours
7 days a week / 07:00 — 19:00 PT